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About
For many couples, their floral vision doesn’t always align with the realities of traditional floral costs. Ivory + Bloom Co. was created to offer a more intentional, elevated approach. Renting luxury faux florals - designed around your vision - allows for a more expansive, visually impactful aesthetic, creating fullness, scale, and presence that might not otherwise be possible. More florals. More impact. Through a refined rental model, our arrangements are created with intention, celebrated, then thoughtfully reimagined.
We believe florals can be both elevated and enduring, allowing each design to bloom again in a completely new way.
Founder Gretchen Roth began her journey as an educator before stepping into a world of creativity - interior design, staging, and visual storytelling. With a natural eye for arrangement and detail, she spent years creating beautiful and meaningful moments. But after designing her daughter's wedding florals and seeing them discarded the next day, she knew there had to be a better way. That moment became the beginning of Ivory + Bloom Co., a floral concept built on intention, sustainability, and the belief that something so beautiful should never be used just once.
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